“what is your tongue Telling You?”
The tongue is an important indicator of our health, and can provide clues about what is going on within our body. For instance, it is linked to many of our vital organs and the different colors, textures, coatings, and shapes of the tongue can give information regarding our health.
This campaign educates our audience on the importance of visiting our dental professionals to not only get their teeth examined, but their tongues as well, which can give insight to their overall health.
By using AR technology, someone can interact with this advertisement by sticking their tongue out into the mirror. The technology can match the tongue with other examples in its database, pull up example pictures, and suggest possible warning signs/deficiencies if any appear present.
From there, we will show a QR code to scan and set up an appointment with a specialist to get further information.
By using Snapchat filters within a set geo-location, we show users how their tongues may look with different deficiencies.
We will offer links to our website, on screen, to prompt the user to learn more and schedule an appointment.